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72   Articles
2 Min Read

Instagram was down, but now it’s working again

For a couple of hours on Sunday evening, Instagram was down. The app’s feed was frozen, tossing users errors saying it couldn’t refresh, while the website only gave a blank page. According to the outage tracker DownDetector, the first reports of trouble started a few minutes after 6PM ET before spiking to over 175,000 reports

7 Min Read

ChatGPT and Generative AI for Social Media Marketing

Many social media marketers are already experimenting with generative AI tools. However, these fascinating new tools aren’t the solution for every marketing scenario.  Insider Intelligence Social media managers and their agency partners who are responsible for social marketing are able to quickly develop content for a long list of platforms and navigate ever-changing rules and

4 Min Read

55 Social Media Post Templates to Inspire Your Online Marketing Strategy [Infographic]

Are you looking for ways to improve your social media posts? Want some swipeable templates you can adjust to meet your marketing message? The team from CoSchedule share their social media tips in this infographic. They break things down as follows: For all social networks Facebook templates Twitter templates LinkedIn templates Instagram templates Check out the

10 Min Read

The Complete Guide to Community Management in Social Media

In today’s new social media landscape, engagement is right up there with entertainment and with good reason. Active social media communities build hype around a brand, providing organic amplification for launches and promotional activities, alike. That being said, community management in social media and owned community management are two entirely different beasts. On social, you’re

8 Min Read

Social Media Marketing Tools: A Beginner’s Guide

The right social media marketing tools make a big difference. And without the right social media marketing tools, your social strategy may fall flat before given the chance. Good social media marketing can transform the success of your brand. But without an arsenal of specific, powerful tools that align with your organization’s goals, you can’t

5 Min Read

‘Why are you on Instagram Live so much?’

Draymond Green has found the culprit to all of Ja Morant’s problems – and it has nothing to do with the guns. “I just don’t understand why they’re on Instagram Live so much,” Green questioned while scratching his head on The Draymond Green Show. “I just don’t get it. By the way, once you were

12 Min Read

A Comprehensive Guide to Tracking Social Media ROI

Are you running ads or paid campaigns on social media? If you’re investing your hard-earned money into social advertising, you want to ensure you’re getting the best bang for your buck. That’s why measuring your social media return on investment (ROI) is an essential part of your marketing strategy, allowing you to understand whether your